Pure Attitude Racing Competitive So Far In 2024 – Big Plans For 2025

After successes in Twins Cup, Supersport and Junior Cup in recent years, the Pure Attitude Racing team is using 2024 to regroup ahead of a return to a full season of MotoAmerica competition in 2025!

Whilst more news on next year’s plans will follow in due course, the squad which is spearheaded by Dean Standish is pleased to share a short update about their year to date.

Beginning their 2024 campaign at Road Atlanta, Trevor Standish was back on track aboard a Yamaha R7 in the MotoAmerica Twins Cup championship. Despite no real winter testing, the #16 was able to battle inside the points scoring positions in both races thanks to some in house R&D that boosted performance. Trevor finished eleventh and twelfth in both races.

They then contested the Barber Motorsports Park event with Trevor racing to another double points finish despite missing the entire opening day due to his Yamaha internship commitments. He achieved P12 and P14 in the two encounters.

With several other outings planned, stay tuned to the team’s social media accounts and their impressive and interactive website which will be updated and refreshed in the coming weeks.

Off track Pure Attitude Racing have also been making the headlines. Attending the now monthly bike night at Pops Coffee Co in Roswell, Georgia in May, the squad spent several hours with fans of racing and motorcycles in general, rubbing shoulders with acting royalty Ewan MacGregor who was also at the event.

Pure Attitude Racing is now finalising plans for the future. This includes racing class, brand of motorcycle to be used and which riders will play a part in the team’s future.

Anyone interested in being part of Pure Attitude Racing or its Academy program is encouraged to get in touch.

Dean Standish
Team Principal

“Firstly, it is great to be back on track in MotoAmerica this season and whilst we aren’t competing in the full year, we are working hard behind the scenes to be back bigger and better than ever in 2025. I want to thank all of our loyal partners and also thank those fans and new supporters that have come by to see us at both Road Atlanta and Barber. We love the fact that our team is so inclusive and welcoming, and we pride ourselves on being able to interact with so many fans. Trevor has done a fantastic job in the two rounds we have contested, and we have been able to battle for the top ten and score championship points in every race we have started, which shows that we haven’t lost any of our competitiveness. We are working on a couple of in-house R&D products that we should be able to mass produce which will add a new dimension to some of our services and we have entered discussions with a potential partner in terms of motorcycle choice for our program moving forward. Off track we have been fortunate to attend a couple of bike nights at Pops Coffee Co in Roswell, Georgia. The most recent saw us take part of our race set up. This was well received, and we even had Ewan MacGregor stop by for a chat. So, who knows, maybe he can swap a light saber for one of our R7’s at a future MotoAmerica race. There is not long until our next race so stay tuned to our social media channels and website to learn more about what we have in store. We hope to make an announcement shortly about some new partners to our program which is something I am excited and proud about.”