CurbEater partnership for 2021 announced

Pure Attitude Racing is delighted to announce a partnership with Norwegian company CurbEater AS.

The company which specialises in unique preheating and performance enhancing technology will support the team and its Academy with a range of products to optimise the suspension settings of each racing model.

Throughout the year Pure Attitude Racing and CurbEater will jointly run a number of initiatives within the MotoAmerica paddock aimed at spreading the word about this innovative way of improving lap times whether you are professional racer or a track day rider.

Mads Blegen, CurbEater AS, CEO:
“We are absolutely delighted to become part of the extended MotoAmerica family. As a small Norwegian startup company, it opens a new chapter in the history of our unique FIM approved suspension preheaters. This partnership is especially important to us because it diversifies us into new territories outside Europe and allows us to reach new audience, both professionals and amateurs. We are looking forward to this partnership with the Pure Attitude Racing team which will provide them with the advantage given by use of our curbeaters.”

Dean Standish – Team Owner:
“Bringing CurbEater into our program is fantastic. I have followed with interest their journey which culminated in them being a supplier to Kallio Racing when thye won the Supersport World Championship with Sandro Cortese. One of the things important to me and everyone involved in Pure Attitude Racing is to give a little bit of the spotlight to our partners, showcasing what they do and allowing them to be seen by the widest audience possible. I want to personally thank Mads for his belief in our project and look forward to a long partnership with CurbEater AS.”